World Health Organization (WHO) - Media Provider & Advocacy Campaigns
AE Films serves as a comprehensive media provider for the WHO office in Jordan, producing content for events coverage, advocacy campaigns, and various communication needs.
[Client]
World Health Organization (WHO) - Jordan Office
[Year]
2022
[Services]
Event Coverage, Advocacy Campaign Production, Video Production, Photography, Documentary Style Filming, Interviewing, Post-Production, Multimedia Services
[Catagory]
Corporate
Project Overview:
The World Health Organization (WHO) Country Office in Jordan requires ongoing, high-quality media support to document its activities, run advocacy campaigns, and communicate vital health information, particularly focusing on humanitarian efforts like the EU Madad Fund project since 2020. AE Films acts as a key media partner, turning global health efforts into powerful visual stories through comprehensive services tailored to the WHO's specific needs.
Objectives:
Capture WHO’s impact through compelling visual storytelling.
Raise awareness of key health initiatives & humanitarian efforts.
Highlight the success of WHO-funded projects like the EU Madad Fund across the region.
Engage a global audience through dynamic, shareable content.
Ensure all media outputs are accurate, sensitive, and adhere to WHO branding guidelines.
AE Films' Approach:
Our partnership with WHO involves designing a story-driven approach to highlight personal journeys and healthcare transformations. We deploy experienced crews for extensive on-ground filming (over 300 days) in diverse settings like refugee camps, health centers, and communities across 100+ locations in Jordan. We've conducted 150+ interviews with refugees, healthcare workers, and WHO representatives. For advocacy campaigns and documentaries, we handle concept development, filming (using RED Komodo, Sony A7S III, DJI Drones), interviews, photography, and post-production (Adobe Premiere Pro, DaVinci Resolve, After Effects, Cinema 4D), crafting narratives that resonate and inform while adhering to WHO's strict standards.
Results:
AE Films has consistently delivered professional and impactful media content, making WHO’s initiatives reach millions through powerful visual storytelling. We've produced over 120 videos, 200+ reels, 100 high-quality documentaries/short films, 50 motion graphics/infographics, and captured 20,000+ high-impact photographs for reports and campaigns. Our work has documented the transformation of healthcare services, amplified the voices of communities and frontline health workers, turning projects like the WHO Madad Project into stories of resilience, hope, and transformation.
Snaps From the Project
"AE Films is a trusted partner for WHO Jordan. They consistently provide excellent media coverage and production services for our diverse needs, from high-level events to sensitive advocacy campaigns. Their work is always professional and impactful."
Communications Officer, WHO Jordan
